PRODUCT DESIGN AND UX/UI FOR SCHAERER COFFEE SOUL
On behalf of Schaerer Coffee, Milani realigned the brand personality and applied it to two new product lines.
Attractive rebranding
The goal of the collaboration with Milani was to design new coffee machines that are easy to use and aesthetically pleasing, while appealing to different customer segments.
Working closely with Schaerer Coffee, Milani developed two new, distinct product lines that are attractive to both hospitality and office customers.
In a first step, Milani captured the company's brand personality and developed a distinctive, attractive new brand concept that was applied to the new product lines.
User-friendly interaction design
The new product line offers, among many other features, a refrigerator for milk and the possibility to have glasses and cups warmed to guarantee the most pleasant coffee experience.
The new coffee machines have an intuitive and user-friendly user interface. The attention to detail and the design make the machine an eye-catcher. It creates a friendly, pleasant atmosphere, unlike most conventional coffee machines.
Milani design services
- DNA Analysis
- Product Design
- UX / UI Design
